Client Q & A – Organic Visibility
March 8th, 2010. Posted by Greg
I had a client contact me today to make comments on the Zarbo website. I wasn’t going to spend time breaking it down, but I did immediately noticed the URL strings. I said, Zarbo would always struggle to gain organic prominence in the search engines because of the technology that was powering it. Two hours later, my client sent me a Zarbo case study and told me I was wrong. The key statement in the case study read:
Our consultants talk with hundreds of businesses each year who ask our advice about buying Google Adwords versus optimising their sites for free organic listings. Lets face it, Google dominates the search landscape both here in New Zealand and Australia.